
American Fashion Lifestyle brand Calvin Klein has launched its Fall 2025 Women's Underwear Collection with a campaign featuring Rosalia.
Making her debut for the brand, the Grammy Award-winning Spanish artist was captured by celebrated photographer Carlijn Jacobs in a series of images spotlightingnew styles from the collection. The campaign fuses bold sensuality with surreal visual storytelling, amplifying Rosalia's empowered presence in Calvin Klein's iconic underwear styles.
The Fall 2025 Women's Underwear Collection introduces a new era of modern innovation in underwear with a stitch-free Infinity Bond waistband and bonded hook and eye closures for a smoother silhouette and enhanced breathability. There are new Heritage Cotton styles that reimagine Calvin Klein's signature logo waistband through a vintage lens, as well as in the Perfectly Fit bra and bikini, designed for elevated, everyday comfort.
'Calvin Klein underwear has been a staple in my wardrobe for years. I love the brand and it's an honor to be in the campaign,' Rosalia said of the campaign.
Calvin Klein's Fall 2025 Women's underwear Collection is available now on calvinklein.com. Check out the campaign images
here.
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